From time to time, I send out emails to clients asking for comments, suggestions, or experiences.
This response discusses the topic of separating yourself from your competitors.
Just a quick shout out to let you know, "Until I took this training, I never knew what worked best to set myself apart from my competitors. Now that I do, I'm getting the orders and prices I want.
I belong to an ICES group and we all have the same issues. Most of us go to Starbucks or other coffee houses to meet with brides. We agree, bringing brides to our homes doesn't work out well a fair amount of the time.
It's difficult starting out with a handicap from the get-go. That's where your training and coaching helped me like never before.
Everything you suggested has improved booking orders and having brides loving me, just like you said. And now that I understand the psychology behind what I should be doing, it makes it easier to make the decision to do it.
Before, when cake decorators would offer advice, I was hesitant to use the advice, because I wasn't totally onboard.
When I listen to you and why I should be doing it, I'm totally sold.
I loved the training, but most of all, it has helped me separate myself from competitors, and get the prices I have always been trying to get, but didn't know how.