This question will be answered in two parts.
First, we need to understand the mindset of someone wanting to start a bakery or cake boutique.
The reality of launching and managing a family bakery, or one of our size, isn't about chasing wealth.
Rather, it's driven by an innate creative passion that permeates every aspect of your being. It literally oozes out of your pores.
It's the love for the craft, the fulfillment of creative expression, and the belief that others will cherish your tasty and artistic creations.
It's certainly not about the fantasy of becoming wealthy or having $400,000-$600,000 in a bank account, just in case your current landlord decides after 57 years he'd rather trade you in for a new girlfriend (Westlake Hardware); metaphorically speaking, of course.
Second, we need to add perspective by looking at a little history.
The bakery initially began in November 1966. My father, Josef Otto, started it with $15,000.
Over the years, we slowly expanded as we took over other empty bays. The cost to expand was low. As employees, we did the construction to save money. We didn't need much money to expand.
However, to relocate in 2024 is an entirely different ballgame. Our profit margins are not high enough to facilitate such a move.
Since I mentioned profits, it's important to note that forty years ago, a pivotal decision was made to operate The Cake Gallery as if it were a non-profit.
Our mission has always been to generate just enough profit to cover expenses with a modest surplus for unforeseen circumstances.
It has never been more or less.
This mission remains unchanged. Should you graciously assist us in relocating The Cake Gallery, we will continue operating with a non-profit ethos, striving to keep prices as low and reasonable as possible.
In case you didn't know, neither Dakota REIT or Westlake Hardware offered any financial assistance.
It's all been up to us, you, and the wonderful citizens and companies in Omaha and the surrounding communities.