It’s great to see you’ve been selling wedding cakes for a while.

At this point, you’re probably looking for proven techniques and methods to boost your number of wedding cake orders? Or, perhaps your current sales and marketing methods are not working as well as you would like.

In either case, when you utilize everything my program has to offer, two or three times more brides will choose you. 

Plus, you'll gain the credibility to charge 20% higher prices. 

How can I make this claim? It's due to research findings with 350,000 brides.

For example, when a baker hired me before, I used standard marketing methods, which work for most businesses, including wedding cake sales.

And while I would have improved your results, today it’s a completely different ballgame.

Your opportunity for success is so much greater, because the paradigm for selling wedding cakes has been turned on its head. The research my team and I have conducted with 350,000 brides has changed everything for bakers or chefs, just like you.

The millennial and Gen Z brides in the research provided us with opinions, suggestions, and their expectations of what they would like to hear and see for their entire experience from the moment they first speak with you, until the cake arrives.

Finally, you or I don’t need to use generic marketing techniques, or guess what to do, both of us can use tested and proven methods specifically developed for selling wedding cakes.

In fact, our research discovered a cutting-edge marketing approach that delivers results which are 5 to 1 more effective [now 6.5 to 1 more effective.] than how 95% of your competitors sell wedding cakes.

This revolutionary new sales approach is called Educate, Serve, Taste, and Convince or ESTC for short.

The 95% of your competitors I talked about earlier are still using a method called Look, Taste, Price, and Pray, or LTPP for short.

To understand your opportunity to use the ESTC method versus the outdated LTPP, go to the transcript under this presentation.

Then, watch the ESTC vs LTPP comparison. (This link takes you to the same video presentation as above.)

It truly is a game changer.  

For example, here’s an inside secret from the research. Millennial brides let us know that a baker or pastry chef who can:

1. Articulate how they stand out or above their competitors,
2. Can convince them they are the go-to expert, and
3. Have a great guarantee, they’ll choose you almost every time.

When you win those 3 arguments, you gain that 5 to 1 [now 6.5 to 1.] advantage.

So, who do you think a bride is going to choose?  Will it be you using an ESTC method or your competitor using an outdated LTPP approach?